Make "Being the Best" the Ultimate Goal


An annual report or prospectus not only tells one the investment value of the enterprise, but also is an important achievement created by the financial printing team and the enterprise. Over the past 10 years, Seoul Yan, Elegance’s assistant production manager, has developed a strong acumen and a high EQ with the ability to recognize and understand customers’ specific needs. He stated that he is able to meet key "deadlines" while constantly seeking new challenges and gratification in the financial printing industry.


Please briefly introduce your main duties at Elegance?


My main duties include supporting the editing and typesetting of different types of annual reports including listed companies, large organizations, and public institutions, as well as disclosure documents related to listed companies.

Since we need to produce different types of reports and documents over the year, the working hours are relatively long. In particular, March to April is our “peak season”, as this is the time most listed companies publish their annual reports.


What is the busiest situation you have ever experienced? How did you deal with it?


Once, we had over 20 announcements on hand that needed to be uploaded to the Stock Exchange before 11 pm.  A client was still revising their announcement at the very last minute. At that moment, being the soul of the production department, the main duty of the editors was to keep calm and work with the customer, establish priorities, and maintain good communications with the customer service team. Having established strong communication with the customer service team and clients can avoid a lot of unnecessary troubles when deadlines approach.


How to break the dull annual reporting period?


It is lucky that Elegance is always looking for ways to improve their services and allows staff the ability to be creative and try new ideas. For instance, Elegance allows the usage of new software, typography, and script, so that the team can create a unique style to precisely represent the message that the client wants.


Does this job give you a sense of satisfaction?


Every time when the finished product is placed in front of me, I feel that it is a rare experience to participate in the project. Each report has its own unique qualities and I can gain new knowledge from them. I feel very satisfied when it’s done. The most important thing is to satisfy the customers, which is also the greatest motivation for me and our production department.


What are the key essentials for this job?


Actually, a good attitude is the most important, and then seize the time when available to rest. I worked on a project for two years, after making numerous revisions and staying up many nights, the client canceled the listing plan in the end, and I was very disappointed but had to accept it.


What are your views on the future development of the market?


In the long run, there will be a certain level of competitiveness in the market. However,  the number of listed companies will increase, especially with the development of ESG, and we are well positioned to provide a high quality of service including having detailed knowledge and production services to meet the needs of our clients, which I think gives us a strong competitive advantage. At the same time, the company will continue to expand its business in other countries, such as the United States and Southeast Asia, where we currently have projects underway. I am most excited about the company strengthening our colleagues’ training and expanding our team in Mainland China and Southeast Asia, so I hope we can form a regional team in the near future.



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